about us
Bora Sport Group je družinsko podjetje, ki ima več kot 20 izkušenj na področju distribucije izdelkov športne mode v jadranski regiji.
Our mission is to empower individuals to express their identity through sport and fashion, providing support to our partners with access to top brands, innovations and trends. We pride ourselves on our commitment to excellence, quality and continuous improvement. Our processes – from product selection to pre- and post-sales services – are based on trust, transparency and mutual respect.
With Bora Sport Group, you are not just a business partner - you are part of a success story.
Our mission is to offer individuals top-quality products for an active and stylish lifestyle and to give partners access to high-performance sportswear and footwear that combine style and functionality.
With the quality of our products and the support of our partners, we want to inspire determined individuals and create a recognizable connection between sport and fashion.
Bora Sport Group aspires to become a leading distributor of sports fashion in the Adriatic region and beyond.
With carefully selected brands focused on functionality, design and sustainability, we strive to build a community that inspires motivation, expresses a unique identity and enjoys an active lifestyle.
Innovation: We follow developments and represent innovative products adapted to the needs of modern customers.
Quality: We distribute products of the highest quality that combine durability, functionality and comfort.
Durability: We are committed to ecological practices and include sustainable products in our portfolio.
Authenticity: We value transparency and genuine relationships with partners and principals.
Community: We work with ambassadors, athletes and partners who share a passion for sports and fashion.
Fair business practices: We build relationships based on ethical principles and promote the sustainable development of the community.
Partner support: Our commitment to our partners includes superior service and comprehensive support in their business.
Social responsibility: We promote sustainable practices, charitable initiatives and reduce our environmental footprint.
Bora Sport Group's product range is divided into five categories: skiing, leisure, cycling, sailing and fashion. The price range ranges from mid-range to high-end.
Based on the success factors of its business partners, Bora Sport Group distributes the following brands.
