DIADORA is an Italian sports footwear brand with over 70 years of tradition and is a subsidiary of Geox.

Legendary football faces of Diadora from the 90s (Marco van Basten, George Weah, Roberto Baggio, Francesco Totti, Roy Keane...), Bjorn Borg, Ayrton Senna, Alain Prost and Niki Lauda left an indelible mark on Diadora, and in the 3rd millennium it returns with fresh design, technological innovations and top-quality materials. These have won numerous awards and are well received by both amateur and professional athletes.  

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